Art Direction / Graphic / Web Development

Privanext

Industry

Fintech

Launch

Aug 2023

01.-

The Context

PrivaNext empowers users with autonomous wealth management. We crafted the visual identity, including logo and website design, to reflect PrivaNext's commitment to empowering financial autonomy.

02.-

Achievement

In designing PrivaNext's visual identity, our exploration of color was meticulous. The sophisticated blues convey trust, security, and a tech-forward approach. Complementing this, rich purples evoke creativity, prosperity, and a sense of excitement. This palette, elegantly embodied in the website, ensures a seamless fusion of modernity, elegance, and innovation, perfectly aligning with PrivaNext's vision for empowered wealth management.