Art Direction / Graphic / Web Development / Video / NFT
Asuna Token
Industry
Cryptocurrency / NFT
Launch
Jan 2022
01.-
The Context
Asuna, resurrected from the abyss. Asuna is a community-driven platform designed to empower people of all ages and cultures within the cryptocurrency world. Cyclone Media took charge of the entire 360° Art Direction and all technological aspects, including programming and server management.
02.-
Achievement
Asuna Yuuki - 結城 明日奈 is a prominent fictional anime character from the Sword Art Online series. Inspired by this globally renowned anime, we revitalized the Asuna brand by creating a new logo that integrates the character's iconic sword with a modern and powerful aesthetic. Additionally, we redesigned the entire visual identity of the brand, infusing it with a bold and innovative touch that perfectly reflects the world of cryptocurrencies.
03.-
NFTs and Promotion Videos
Building on the new graphic identity, we developed the Asuna Token NFT Collection, minted on Rarible in .mp4 video format. Complementing this, we created promotional trailers and various banners for social media platforms, all aligned with the Asuna brand’s visual style.
04.-
Marketing, P2E Game & Clothing
Our team left nothing to chance: we developed the Whitepaper, handled marketing across all social media channels, designed a line of fashion apparel, and also built a Play-to-Earn (P2E) game. Each aspect was meticulously crafted to ensure the highest quality and brand consistency.
